Natura Pet Products has posted this letter on its website.
Dear Natura Family,
As pet parents and dedicated pet health advocates, it pains us to inform you of the first recall in our company’s 21-year history.
During a recent random sampling, the FDA confirmed the presence of salmonella in one of our products. We take this extremely seriously, because your pets are like ours – they’re part of the family – and we aren’t taking any chances. As a result, we have voluntarily recalled a number of our products as a precautionary measure. Fortunately, there have been no reported animal or human health issues associated with these products, and we have confirmed that this is not a widespread issue.
Natura was founded on the commitment to provide the healthiest natural pet food in the world. As Natura employees who live this commitment every day, words cannot express our disappointment with this finding. We place quality as the cornerstone of our products. It is a process of ongoing improvement, and we will continually review and raise these standards. Unfortunately, salmonella and other contaminants pose a great challenge to the food industry, and no company is immune.
We want to assure you, our valued customers, that we are more committed than ever to animal and human safety. We have fully investigated and identified the cause of this incident. Our production is ongoing, and you can continue to feed any Natura products outside of this incident with confidence.
We know that trust is earned. This incident further fuels our passionate commitment to your pet’s health and safety. We promise to demonstrate this commitment through our actions now and in the future.
Click here for details on the recall products. If you have any questions or concerns, please do not hesitate to contact us at (800) 224-6123.
Employees of Natura Pet Products